Facebook is one of the biggest social media platforms and it attracts a lot of advertisers. As a business owner, it may be bringing in a good number of customers and it really sucks when your ads account gets disabled. Either you’re someone who has gotten their account disabled or just starting advertising on Facebook; let’s understand the basics of Facebook Ad accounts. This would help a lot in dealing with problems of disabled accounts and other problems.
Every personal Facebook account has an ads account attached and managed by Facebook Ads Manager. This is a personal account and it would be really bad if it got disabled. There is also the option of opening business accounts linked to your personal account. You can open several business accounts with one Facebook profile and several ad accounts in one business account. So even if one ad account or one business account is disabled, you have the option to open more business and ads accounts.
How to Prevent It
- Always the first thing to do is play it safe. Review Facebook ad policies and create ads accordingly. Also, make sure to test an ad before making millions of it and running multiple ads.
- Most of the time the warning sign is your ads being flagged and taken off. So, try to resolve any issue that may be causing the problem. If this doesn’t resolve the problem; try to talk to an employee through online chat at Facebook Business Resources.
- One of the most important things to do is to avoid using your personal account for ads.Create a Business Manager account beforehand and create a multiple of them. Then create several ad accounts in a business manager account so that if one gets disabled, you can always use the other one.
What to Do If It Gets Disabled
Have to admit it’s pretty hard and pretty easy at the same time to get your account re-instated once it gets disabled. There are mainly two ways to go about it.
The Legit Way
First thing to do is try to get your account re-instated the legit way. Submit an appeal via email or through the chat process and make a case that you’re compliant with the policies and this was a mistake. Stay persistent because an appeal gets rejected pretty easily. Submit appeals, again and again, every few weeks until your appeal goes to a real human and then maybe your account will be re-instated. Consider yourself lucky.
Setting Up a New Account
If nothing works, set up a new account but with different credentials or information. Find a trusted friend and ask him to open a business manager account for you. Then open a new ad account in that account it should be done in a way that there’s no link between this account and your old disabled one. Even the IP address must be different. Even for a tech savvy and professionals, it’s pretty hard to manage an account you’re not familiar with.
In conclusion, it sucks to get your account disabled and it’s pretty good if it gets reinstated or you’re able to manage another account. It’ll be a good strategy to keep other option on hand e.g. other platforms. Have a plan in place to make up for the lost customers in the meantime. Good Luck!